Add a conditional field to NXT Email merge fields so that it will use First Name if Preferred name is blank

NetCommunity Email allows you to add a conditional merge field so that if a constituent has a Nickname/Preferred name then it will use that, but otherwise default to Firstname. No equivalent exists in NXT Email, so switching to use that would require a backward step in terms of personalisation for communications.

  • Mark Lennon
  • Mar 23 2021
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  • Sue Lockett commented
    November 20, 2023 15:52

    We require more field options period - a formatted salutation. Donors are tired of receiving Dear Mike instead of Dear Joan and Mike, especially if Joan is the donor.

  • Lisa Mina commented
    May 24, 2023 13:53

    I want to send an email to our database using their preferred name, but not everyone has a preferred name. For those that don't have one, it should be their first name. I don't want it to say Dear blank, and I don't want to uses their first name if that isn't the name they go by. This should definitely be updated as an option.

  • Guest commented
    October 25, 2022 02:06

    This is absolutely essential functionality considering there is only the one thank you email available for one-off and regular giving donations. As it stands, we can't include different copy for regular givers.

  • Sydney P commented
    April 13, 2021 16:38

    Yes!!! Please add this. Especially to ensure there is a default if there is no name in the data. For example, if you have it say Dear <first name> and there is no first name in the data, we would like it to say Dear Friend.