Add number of donors to Appeals section in Analyze
My development team leadership tracks, monitors, and reports on the # of donors solicited per appeal and the # of donors who give towards those appeals. It would be useful to have these data points to report on in the Analyze feature, appeal section in NXT. # of gifts is helpful, but that can differ from # of donors. We're a people pipeline industry so anytime we can add # of donors/constituents/prospects to any of the Analyze sections, it's a win. Thanks.
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- Oct 5 2016
- Reviewed: Voting Open
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Hi, I have a dashboard for my annual giving team in web view, but response rate information is the most important for all meetings. We actually can't really use any of the data from web view, due to its inability to demonstrate number solicited and responses. (Number of donors is useless if we changed number mailed, but how would anybody know if we don't report on that figure?) We have changed our direct mail a lot these past few years, and are going to do an RFP for a new annual giving vendor, and having this information more accessible would have been nice. We are not using the dashboard for the RFP, but database view reports.
For our team, that is a really important data point for our Annual Giving Director and VP, so I only send a screenshot of the database view summary from the appeal record!
Hopefully, with the addition of packages to NXT, this will change, but I saw the info in the appeals analysis. It only has number of responses, not number solicited.